Performance, Economics & Control

  • Performance

    Distributing video, games and software on-line requires rock solid delivery performance for the duration of the download or viewing experience...

    For downloads, this is required to ensure that completion is successful within a given predictable time period. For real time viewing of video, this ensures a flawless consumer experience from start to finish without interruption. The reality is that this requirement poses a fundamental challenge to existing Internet structure and protocols.

    Rather than having to rely on a single source location, as is the case when using traditional CDNs, Velocix blends bandwidth from multiple sources whilst constantly ensuring that the required level of delivery performance is maintained. This removes a single point of failure whist also increasing delivery throughput.

    In addition, if P2P offsetting is enabled, bandwidth from peers is included in the blend, increasing the total bandwidth available.

  • Economics

    With on-line distribution, large files usually mean large bills. With video, game and software files typically measured in gigabytes, alternative delivery methods and pricing options are required...

    The cost of delivering content over the internet is often assumed to be free. This can be the case for simple websites where the number of visitors is low. For popular commercial sites serving rich media content, additional infrastructure is needed to ensure the required website performance. There are two options: One is to invest in creating in-house infrastructure to service anticipated loading. The alternative is to outsource this responsibility to a Content Delivery Network (CDN) Provider.

    Traditional CDN providers charge per gigabyte for the content they deliver. Their pricing models are based on delivering web pages and as a consequence, present economic barriers when considering on-line delivery of large digital assets like video, computer games and software downloads.

    Velocix intelligently charges usage based on assets successfully delivered rather than for bits and bytes flowing across the network. This provides fixed delivery costs and removes the unpredictability introduced by failed delivery and retry attempts.

    Velocix also dynamically selects content source locations (including P2P clients if Peer Offsetting is enabled) based on economic factors, traffic conditions and available bandwidth to ensure the lowest cost of delivery possible at the required delivery speed.

    Not all digital assets were created equal and your library will include some items that need screaming fast delivery performance and others where you are happy for slower delivery at significantly reduced distribution costs. With Velocix you get to choose the class of service needed and only pay for the performance level you require.

  • Digital Asset Control

    Movie titles, television programs, video games and software applications are more than just data. They need to be managed and delivered as assets rather than as bits and bytes...

    Regardless of how they are distributed, movie titles, television programs, video games and software applications are controlled and managed as assets. They have product codes, they have pricing, they have marketing departments dedicated to promoting them and measuring their success.

    What delivery speeds have been achieved for which movies? How many requests have been received for this game? Where in the world is the highest demand for my software download? These are simple examples of the information and real-time reporting that needs to be at your fingertips.

    The same level of control is required to support digital distribution; a problem that traditional CDN providers simply haven't recognized or considered.

    Velocix provides the management and reporting control needed to effectively and reliably deliver digital assets over the Internet. With the Velocix Asset Control Portal, you can dynamically select delivery options and view distribution reports for each of your assets, all in real-time.

    Velocix also provides guaranteed delivery services with full audit and confirmation capabilities, using comprehensive error checking and validation to ensure that uncorrupted digital assets are delivered once and only once to the consumer.